My taurus friend!help?

my bestfriend ,who is a taurus, has been droppin hints into our conversations. out the blue today he said-"u know i love u right?". does he reely mean it or is he just sayin it in like a jocking of friendly way. he has said it a few times before, and he just brought it up again. he sounded sincere. but hee dnt act like he loves me. he dsnt want . i asked and i know he wdnt lie to me. so whats goin on?